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26
June
2009

One more revenue source for your Mobile Apps

If you have been thinking of developing mobile apps off late for android or iphone or blackberry, there is one more reason why you should be taking it seriously or you already have a mobile app, then what are you waiting for?. Google recently announced Adsense for mobile apps by which you can monetize your mobile applications by showing contextually targeted ads and/or placement targeted ads alongside your application content. This could add tremendous financial value to your application especially if you are giving to users for free.

Currently iPhone and Android SDKs are supported and example applications that request and display AdSense ads are also provided. DoubleClick ads are also supported in this SDK. You can show 320x50 text and image ads linked to HTML webpages in your application. These ads are targeted to the keywords that you send to google in the AdSense (or DoubleClick) ad request.

The keywords must be relevant to your application content. If your application content is loaded from a webpage that is customized for iPhones and Android handsets, then you can also send google the webpage URL for targeting ads. The ads may also be placement targeted which means an advertiser can specifically target to your application. iPhone SDK is compatible iPhone OS 3.0, and Android SDK is compatible with Android 1.5 SDK. The SDKs include a library that can be linked in to your application which exposes methods to fetch and show ads. You must place a maximum of one ad per screen at the top or bottom. When a user clicks on the ad in your application, you can choose whether the user should view the advertiser's website in iPhone Safari or a full-screen UIWebView on the iPhone.  To get started with monetizing your iPhone or Android application, sign up today on the AdSense for Mobile Applications website 

 

Author: pradeep